課程名稱 |
市場與策略 Market and Strategy |
開課學期 |
111-2 |
授課對象 |
社會科學院 經濟學研究所 |
授課教師 |
李宗穎 |
課號 |
ECON5126 |
課程識別碼 |
323EU2250 |
班次 |
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學分 |
3.0 |
全/半年 |
半年 |
必/選修 |
選修 |
上課時間 |
星期二2,3,4(9:10~12:10) |
上課地點 |
社科202 |
備註 |
本課程以英語授課。 限社會科學院學生(含輔系、雙修生) 總人數上限:40人 外系人數限制:10人 |
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課程簡介影片 |
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核心能力關聯 |
核心能力與課程規劃關聯圖 |
課程大綱
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課程概述 |
This course explores the ways in which firm strategy affects, and is affected by, how markets work. Understanding this interplay is crucial for those interested in management, public policy, consulting, antitrust law, as well as those generally curious about why certain products are (or are not) available and why it is that firms behave the way they do. This course will explore this interplay using a mixture of theoretical models and empirical tools with a heavy emphasis on the real-world applicability of what we learn. |
課程目標 |
N/A |
課程要求 |
Prerequisites:
Microeconomics (1) (ECON2018)
Microeconomics (2) (ECON2019)
Statistics (ECON2022)
Introductory Econometrics (ECON2023) |
預期每週課後學習時數 |
N/A |
Office Hours |
另約時間 |
指定閱讀 |
N/A |
參考書目 |
Recommended textbooks:
1. Belleflamme, P., & Peitz, M. (2015). Industrial Organization: Markets and Strategies. Cambridge University Press.
2. Shy, O. (1995). Industrial Organization: Theory and Applications. MIT press.
3. Varian, H. R. (2014). Intermediate Microeconomics with Calculus: A Modern Approach 1st Edition. WW Norton & Company. |
評量方式 (僅供參考) |
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