課程名稱 |
資訊管理 Information Management |
開課學期 |
101-1 |
授課對象 |
管理學院 工商管理系企業管理組英文專班 |
授課教師 |
陳鴻基 |
課號 |
BA2008 |
課程識別碼 |
701E40600 |
班次 |
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學分 |
3 |
全/半年 |
半年 |
必/選修 |
必帶 |
上課時間 |
星期三6,7,8(13:20~16:20) |
上課地點 |
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備註 |
本課程以英語授課。上課教室:管一402。 限本系所學生(含輔系、雙修生) 總人數上限:50人 |
Ceiba 課程網頁 |
http://ceiba.ntu.edu.tw/101170140600 |
課程簡介影片 |
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核心能力關聯 |
核心能力與課程規劃關聯圖 |
課程大綱
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課程概述 |
This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. |
課程目標 |
This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. |
課程要求 |
1.Homework assignment
i.Individual homework
For each shorts article (6 in total), submit a one-page report summarizing the major points and your thoughts.
ii.Team homework
For each case (3 in total), submit a two-page report summarizing the answer for each given question and major points of the case.
2.Software Tool Project
Based on the given software list, choose one and explore its usages and possible applications in the business. Submit a 5-pages report including 1) the nature of the software, 2) the developer, 3) the environment to run the software, 4) usage demonstration, 5) possible business application, etc. Also prepare a 10 min oral presentation in the class.
3.Final project
For each emerging IT technology, choose one and explore in details on its background and discuss its possible applications. See separate handout for details. Submit a 15-page final report and also prepare a 30 mins oral presentation in the class. Emerging technologies including (but not limited to) 1.情境智能 2.綠色資訊科技 3.雲端運算與服務 4. 虛擬社群 5.人機介面 6. 網路應用 |
預期每週課後學習時數 |
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Office Hours |
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指定閱讀 |
Cases to be discussed
1.IBM's Decade of Transformation: Turnaround to Growth (9-805-130)
2.Li & Fung: Internet Issues (9-301-009)
3.IDEO
Short articles to be discussed
1.Getting IT Right (R0402E)
2.Information Technology and the Board of Directors (R0510F)
3.IT Doesn't Matter / IT Does Matter (R0305B)
4.Open source: Salvation or suicide? (R0804A)
5.Why your IT Project May be Riskier Than you Think
6.What Every CEO Needs to Know About the Cloud |
參考書目 |
1.Essentials of Management Information Systems, Laudon and Laudon, 12th ed., Person
2.Lecture notes
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評量方式 (僅供參考) |
No. |
項目 |
百分比 |
說明 |
1. |
Short article homework |
18% |
individual, 3 pts each |
2. |
Case discussion |
15% |
team, 5% each |
3. |
Case report |
9% |
team, 3% each |
4. |
Software tool project report |
10% |
team |
5. |
Software tool project presentation |
10% |
team |
6. |
Final project report |
15% |
team |
7. |
Final project presentation |
15% |
team |
8. |
Class participation |
8% |
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週次 |
日期 |
單元主題 |
第1週 |
9/12 |
Business Information Systems: Concept and management (Chapter 1)
- IT, Organization and Business Management
- Concept Framework of IS
- The Effects of IT on Business Environment
Interactive session: UPS Compete Globally with Information Technology |
第2週 |
9/19 |
Global E-Business and Collaboration (Chapter 2)
- Functional Applications and Transaction Processing
- Functional information systems
- Integrating functional IS
- How IT supports compliance
Short article: Getting IT Right |
第3週 |
9/26 |
Achieving Competitive Advantage with Information Systems (Chapter 3)
- Value creation, Business Model and Network
- Strategic planning and competitive models
- Porter’s model
Short article:IT doesn’t matter/ IT does matter |
第4週 |
10/03 |
CASE: IBM’s Decade of Transformation: Turnaround to Growth
- Case Presentation
- Cases discussion
- Case Wrap-up and Review |
第5週 |
10/10 |
No Class |
第6週 |
10/17 |
E-commerce and E-business (Chapter 9)
- e-Commerce, e-Business
- Digital market and digital product and service
- Global interorganizational systems
Interactive session: Location-based marketing and advertising |
第7週 |
10/24 |
Telecommunications, the Internet, and Wireless Technology (Chapter 6)
- Telecommunications and Networking
- Communications Networks
- The Wireless Revolution
- Location-based service and commerce
- Pervasive computing
Problem-solving case: Apple, Google, and Microsoft Battle for your Internet Experience |
第8週 |
10/31 |
Managing Data: Database and Information management (Chapter 5)
- File management
- Database management
- Managing data resources
- Data warehousing and mining
Problem-solving case: Lego: Combining Business Intelligence with a Flexible Information System |
第9週 |
11/07 |
Software tool project |
第10週 |
11/14 |
Understanding Enterprise System: ERP, SCM and CRM (Chapter 8)
- Enterprise Resources Planning
- SCM
- CRM
- Product life cycle management
Short article: IT and Board of Directors |
第11週 |
11/21 |
Securing Information Systems (Chapter 7)
- System vulnerability and abuse
- Business value of security and control
- Framework for security and control
- Technology and tools
Interactive session: MWEB Business: Hacked |
第12週 |
11/28 |
Improving Decision Making and Managing Knowledge (Chapter 10)
- Decision Making and IS
- Business Intelligence
- Working smarter not harder
- Knowledge creation and KM framework
- Learning from data
Problem-solving case: Knowledge Management and Collaboration at Tata Consulting Services |
第13週 |
12/05 |
Case: Li & Fung: Internet Issues
- Case presentation
- Case discussion
- Case Wrap-up and Review. |
第14週 |
12/12 |
Building IS and Managing Project (Chapter 11)
- IS planning
- Acquiring IT applications
- Project management
Short article: IT Project Risk |
第15週 |
12/19 |
Global and Interorganizational Information Systems
- Global information systems
- Interorganizational IS and virtual organization
- Partner relationship management and collaborative commerce
Short article: Cloud computing |
第16週 |
12/26 |
Case: IDEO
- Case presentation
- Case discussion
- Case Wrap-up and Review
Short article: Open source: Salvation or suicide? |
第17週 |
1/02 |
Final Project presentation |
第18週 |
1/09 |
Final Project presentation |
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