課程資訊
課程名稱
國際企業管理
Multinational Business Management 
開課學期
110-2 
授課對象
國際企業學系  
授課教師
何筱文 
課號
IB2010 
課程識別碼
704E21610 
班次
02 
學分
3.0 
全/半年
半年 
必/選修
必修 
上課時間
星期一2,3,4(9:10~12:10) 
上課地點
管二302 
備註
本課程以英語授課。
限學士班二年級以上 且 限本系所學生(含輔系、雙修生)
總人數上限:50人 
課程網頁
https://classroom.google.com/c/NDYzNjI5MzAyMDk2?cjc=jvvrpnl 
課程簡介影片
 
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課程概述

International Business Management is an evolving yet fundamental course. There are new realities in international business that are critical for today’s students to embrace. We are witnessing remarkable changes in the cross-border flow of products, services, capital, ideas, and people. Today’s volume of international trade, ease of communication and travel, and technological advances compel, and help, large and small firms to internationalise. This course is designed to introduce the international business concepts, contexts, and strategies in terms of motivating and preparing future managers to grasp these new realities. Through innovative teaching approaches, such as interactive videos, class discussion and activities, debate competition, international expansion projects, role-playing, and case study analyses, this course provides students with the knowledge about the theoretical and managerial implications of international business management, in order to enhance their problem-solving, analytical, and team-working skills. 

課程目標
Students are expected:
To understand the theoretical concepts, tools and frameworks that can be used to execute strategic analyses on international businesses
To comprehend how different cultures, institutional frameworks, economic developments, and competitive environments influence foreign entry mode choices and international operations
To inspire students to think globally and to enable them to ask critical, theoretically grounded and practically useful questions on the reflections and new phenomenon of international business management 
課程要求
Attendance and participation: 15%
Team role-play in international business negotiation: 20%
Debate competition on international business issues:15%
International expansion project: 50% 
預期每週課後學習時數
 
Office Hours
另約時間 
參考書目
 
指定閱讀
 
評量方式
(僅供參考)
 
No.
項目
百分比
說明
1. 
no 
100% 
 
 
課程進度
週次
日期
單元主題
無資料