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課程名稱 |
資訊管理導論
Introduction to Information Management |
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開課學期 |
104-2 |
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授課對象 |
管理學院 資訊管理學系 |
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授課教師 |
魏志平 |
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課號 |
IM2008 |
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課程識別碼 |
705 22100 |
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班次 |
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學分 |
3 |
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全/半年 |
半年 |
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必/選修 |
必帶 |
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上課時間 |
星期三2,3,4(9:10~12:10) |
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上課地點 |
管二201 |
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備註 |
本課程中文授課,使用英文教科書。
限本系所學生(含輔系、雙修生)
總人數上限：70人 |
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Ceiba 課程網頁 |
http://ceiba.ntu.edu.tw/1042IM2008_ |
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課程簡介影片 |
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核心能力關聯 |
核心能力與課程規劃關聯圖 |
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課程大綱
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為確保您我的權利,請尊重智慧財產權及不得非法影印
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課程概述 |
Information systems (and its underlying information technologies) have become indispensable components in the modern enterprise. Information systems (IS) are one of the major tools available to managers for achieving operational excellence, improving decision making, facilitating product/service development or even innovations, and achieving and sustaining competitive advantage. In this “information economy” and “digital age,” there is a tremendous demand for managers that can combine technical skills with business insights to create values for their firms using IS. |
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課程目標 |
This course offers a comprehensive overview of information systems (IS). It will explore both technical and managerial issues related to IS. Fundamental concepts of IS and how they impact business firms will be discussed. Students will also be introduced to modern information technology infrastructure, including such important components as database management, telecommunications, and business intelligence and data analytics. We will also discuss alternative methods for building information systems. Finally, we will cover core IS applications and emerging innovations, that include enterprise applications, e-commerce, knowledge management, social commerce, and the Internet of Things (IoT). |
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課程要求 |
Group Assignment 1:
Students will form a group of 5 and participate in two group assignments. For Group Assignment 1, students will search tech magazines or forums for interesting IT innovations. Each group needs to identify an interesting, novel IT innovation, describe how this IT innovation works (including their underlying technologies), and any business model(s) for this IT innovation. Each group needs to turn in a written report and prepare a 15-minute presentation in class (on April 27, 2016).
Group Assignment 2: Business Plan for IT-enabled Innovations
For Group Assignment 2, students will work on a business plan that involves the use of some emerging technologies to design an innovative application.
1. Choices of technologies/topics: Internet of things (IoT), social, mobile, and business analytics.
2. Business plan: Students must develop a business plan on one of the above technologies (or the combination of some of the above technologies). The business plan must include value propositions for their innovation, market analysis, and operation process. We reserve one class for project workshop (May 25, 2016). Weeks 17 and 18 are reserved for the oral presentations of group assignment 2. Each group also needs to turn in a written report at Week 18.
Examination:
There will be one examination, in a format of in-class, close-book and close-note. All class lectures and required readings will be included in the scope for examination questions.
Class Participation:
The class is highly interactive in nature. Students are strongly encouraged to participate in class discussions to enhance their learning experience. In addition to class attendance, the levels of participation will be evaluated on the basis of each student’s contribution to class discussions.
Attendance:
There will be 9 class attendance checks, which will be carried out at a random basis. If you miss out 3 out of 9 class attendance checks, THERE WILL BE A FIVE-POINT PENALTY ON YOUR FINAL ASSESSMENT GRADE. |
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預期每週課後學習時數 |
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Office Hours |
另約時間 備註： 事先預約 |
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指定閱讀 |
Laudon, K.C. & Laudon, J.P. (2014). Management Information Systems—Managing the Digital Firm. 13th Ed., Prentice-Hall. |
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參考書目 |
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評量方式
(僅供參考) |
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No. |
項目 |
百分比 |
說明 |
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1. |
Examination |
40% |
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2. |
Group Assignment 1 |
15% |
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3. |
Group Assignment 2 |
35% |
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4. |
Class Participation |
10% |
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週次 |
日期 |
單元主題 |
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第1週 |
2/24 |
Course Overview and Introduction |
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第2週 |
3/2 |
Module I: Organizations and Information Systems (IS)
Overview: Fundamental Concepts of Information Systems |
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第3週 |
3/9 |
Information Systems, Organizations, and Competitive Advantages |
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第4週 |
3/16 |
Module II: Information Technology Infrastructure and Information System Development
Database Management |
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第5週 |
3/23 |
Telecommunications, the Internet, and Wireless Technology (by guest lecturer) |
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第6週 |
3/30 |
Business Intelligence and Data Analytics |
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第7週 |
4/6 |
溫書週 |
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第8週 |
4/13 |
Module III: Core IS Applications and Emerging Innovations
Achieving Operational Excellence and Customer Intimacy: Enterprise Applications |
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第9週 |
4/20 |
E-Commerce, Digital Market and Digital Goods |
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第10週 |
4/27 |
Knowledge Management |
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第11週 |
5/4 |
Presentation of Group Assignment I |
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第12週 |
5/11 |
Building Information Systems (by guest lecturer) |
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第13週 |
5/18 |
Examination |
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第14週 |
5/25 |
Project Workshop Week |
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第15週 |
6/1 |
Internet of Things (IoT) and Their Applications |
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第16週 |
6/8 |
Social Computing and Commerce |
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第17週 |
6/15 |
Presentation of Group Assignment 2 (Part I) |
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第18週 |
6/22 |
Presentation of Group Assignment 2 (Part II) |
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